What happens if I don’t use CRM software?
This is a centralised database where you can store information about the organisations and people you do business with.read more
1: Losing prospects in the buying process
2: A poor customer experience
3: Misleading data can send you in the wrong direction
4: Admin, admin, admin
5: Not knowing how your sales team are performing
6: Hard to tailor marketing efforts
If you’ve been thinking about whether CRM is worth it, it’s a valid question. Whether CRM would be a new addition to your company or if you’re thinking about switching, the adoption process can feel like a lot of effort.
There’s a cost factor and deciphering how much a CRM will cost can be a challenge with some providers. You also need to consider the time of implementation. And ultimately, if you’re unsure of the outcomes you’re going to get from your CRM provider, then it brings up the question...
The reality is that there are risks if you don’t use CRM software at all. And similarly, if you’re not using your existing CRM software properly, the same problems can occur.
So, here are six things that can happen if you’re not using CRM software: